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After augmenting the
watch selection choice for consumers, Fossil expanded
its selection to other fashionable accessory items.
Fossil introduced small leather goods in 1992 for men
and women. Wallets, belts, key chains and backpacks
helped Fossil establish its expertise in leather goods.
In 1995, Fossil moved into the eyewear market
introducing uniquely designed sunglasses creatively
capturing the Fossil image. This move represented just
one more step in Fossil's effort to strengthen the
accessory market with innovative style and quality
aiding the company in its continued growth. Now
Clothing!! |
